Marketing tips for writers
Principles of Integrated Marketing with Jennifer Fusco
I first met Jennifer Fusco through the workshop she did for the 2010 RWA Conference on branding. She was fantastic, knowledgeable and she made marketing seem fun -what? I don’t who first friended who on [...]
Unified Theory of Branding
I am thrilled to welcome CJ Lyons (one of my favorite visiting professors!) back to RU. Today, C.J. will help us understand the elements involved in building our own brand. And make sure you comment [...]
