Contents
The Best Marketing Kerin 13Th Edition of 2023 – Reviewed and Top Rated
2,574 Reviews Scanned
- Used Book in Good Condition
- Hardcover Book
- Roger A. Kerin (Author)
- English (Publication Language)
- 729 Pages - 08/12/2012 (Publication Date) - Pearson (Publisher)
- Roger A. Kerin (Author)
- English (Publication Language)
- 729 Pages - 01/01/1994 (Publication Date) - Prentice Hall,2012 (Publisher)
- unknown author (Author)
- English (Publication Language)
- Roger A. Kerin (Publisher)
Last update on 2025-07-05 / Affiliate links / Product Titles, Images, Descriptions from Amazon Product Advertising API
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FAQ:
Q: What is Kerin and Hartley’s 13th edition of marketing?
A: Kerin and Hartley’s Marketing 13th edition (PDF) is the most robust Principles of Marketing solution available to meet the needs of a wide range of faculty. Marketing focuses on decision-making through extended cases, examples, and videos involving real people making real marketing decisions.
Q: How many books does Roger Kerin have published?
A: Roger has published 5 books including Marketing (McGraw-Hill) and Strategic Marketing Problems: Cases and Comments (Prentice Hall).
Q: What kind of journals does Kerin Hartley write in?
A: He has authored over 70 articles in such journals as the Journal of Marketing Research, Journal of Marketing, Management Science, Journal of Product Innovation Management, Journal of Retailing, Decision Sciences, Strategic Management Journal, and Journal of Advertising Research.
Q: Who is Roger Kerin and what does he do?
A: Sale! Dr. Roger A. Kerin is the Harold C. Simmons Distinguished Professor of Marketing at the Edwin L. Cox School of Business, Southern Methodist University. He earned his B.A. (magna cum laude), MBA, and Ph.D. from the University of Minnesota.
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